Ivy’s Promise

Sustainability is at the centre of everything we do at Ivy’s Reserve, following the example of our grandmother Ivy, who taught us Ivy’s Promise: to work in harmony with nature. We achieve this by focusing on five core areas of our work and the countryside around us.

Energy

Ivy’s Reserve cheese and butter is made entirely by self-generated, renewable energy sourced from solar power and from biogas generated from farm and dairy waste. In addition, our anaerobic digesters power 6,000 homes through the local grid, and also provide us with rich natural fertiliser that we can return to the earth.

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Environment

We encourage biodiversity by conserving species and nurturing their habitats, protecting and improving the soil, leaving uncultivated areas to wildflowers and planting herbal leys, hedges and trees. In addition, we closely monitor and improve the long-term health of our cows, who graze freely whenever the weather allows, and ensure our impact on the people who live near us is positive.

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Water

We recover 90% of the water we use and either recycle it or return it to the environment cleaner than when we sourced it. This saves 850,000 litres a day, boosted by our use of run-off water and reducing our consumption.

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Air

By generating our own green energy from solar and biogas, we save up to 35 million kilos of CO2 every year. We also improve air quality by running solar-powered vehicles, covering slurry, and keeping our cows healthy to reduce greenhouse gases.

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Carbon

Every block of Ivy’s Reserve cheese and every pat of butter has its carbon footprint independently calculated and neutralised through the purchase of offsets. From the fields to the dairy, we work tirelessly to cut emissions at every stage, using green energy, improving efficiency and reducing waste. It’s all part of our promise to craft exceptional Cheddar with care for the land and the future.

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